A Model of Distributor Firm and Manufacturer Firm Working Partnerships
A Model of Distributor Firm and Manufacturer Firm Working Partnerships is one of 9,000 studies in the ScholarPulse dataset. Key details — Authors: James C. Anderson, James A. Narus; Journal / source: Journal of Marketing; Year: 1990.
| Authors | James C. Anderson, James A. Narus |
|---|---|
| Journal / source | Journal of Marketing |
| Year | 1990 |
| Field | Customer Service Quality and Loyalty |
| Times cited | 5383 |
| Type | article |
| DOI / link | https://doi.org/10.1177/002224299005400103 |