A Service Quality Model and its Marketing Implications
A Service Quality Model and its Marketing Implications is one of 9,000 studies in the ScholarPulse dataset. Key details — Authors: Christian Grönroos; Journal / source: European Journal of Marketing; Year: 1984.
| Authors | Christian Grönroos |
|---|---|
| Journal / source | European Journal of Marketing |
| Year | 1984 |
| Field | Customer Service Quality and Loyalty |
| Times cited | 6510 |
| Type | article |
| DOI / link | https://doi.org/10.1108/eum0000000004784 |