Questionnaire Design, Interviewing and Attitude Measurement
Questionnaire Design, Interviewing and Attitude Measurement is one of 9,000 studies in the ScholarPulse dataset. Key details — Authors: Gerald Albuam, A. N. Oppenheim; Journal / source: Journal of Marketing Research; Year: 1993.
| Authors | Gerald Albuam, A. N. Oppenheim |
|---|---|
| Journal / source | Journal of Marketing Research |
| Year | 1993 |
| Field | Survey Methodology and Nonresponse |
| Times cited | 5015 |
| Type | article |
| DOI / link | https://doi.org/10.2307/3172892 |